by The Monarch System
There is a delightful, fanciful prose-poem by Louis Jenkins; it’s called, appropriately enough, Walking Through A Wall. Jenkins draws the reader’s attention to the wall texture, how to approach the wall, his experiences with walking through walls, and the...
by The Monarch System
Sometimes our clients’ resistance is about staying in that place in which they are most familiar, the way it’s always been, the status quo, the ‘beast they know.’ That place is also called the Comfort Zone. There appears to be a safety...
by The Monarch System
One of the more intriguing advertizing initiatives launched by Dove was its Beauty Patch enterprise. For the past decade, Dove’s Real Beauty campaign has used female empowerment as an advertising tactic, an apparently altruistic strategy to entice customers with the...
by The Monarch System
From our experience, it seems like many of the health issues that our clients present to us – dietary habits, struggles with body weight, smoking behaviours, oral health behaviours etc – are less about those particular manifestations than they are about...
